As it is Friday afternoon, a few more reflections.
I started the week by lecturing postgraduate students at Sheffield's Information School about branding. They proved a great group to teach. They really responded well to the exercises I gave them (one admitted in a group discussion that she thought that marketing was 'sleazy' before we unpacked what it really means - I don't normally get that level of honesty) and I really feel that the profession is in safe hands with these guys.
Finally, a find to round off the week: a video that should make anyone smile...
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